Capri, c’est fini…
And 2020 too. Finally!
It certainly was a rotten year. But don't count on us to tell you about the most trying year we've all had in decades.
Instead, we are opting for partial amnesia: to focus on all the crazy projects we have launched since January 1st. On everything that made 2020 probably the best year since the creation of M. Moustache.
Don’t Worry, be Happy
It is precisely when times are rough that we need to know who we really are. So we've been racking up our brains.
And then it hit us, as if it was obvious. We want M. Moustache to be your ray of sunshine. We want putting on your shoes in the morning to be that little moment of happiness in your day, no matter what's going on around you!
Our secret? Color and materials. Combine them to create shoes that boost your spirit and that you won't find anywhere else!
Shoes Made From Shoes
We might as well tell you right away, we are proud. Very proud. And that's no doubt why 2020 will be remembered as M. Moustache's best year.
Because we've started [re]colte. This sole is made from your old recycled shoes. And you won't find that anywhere else.
But the most beautiful part of this story is that it is thanks to you. Thanks to all the used pairs that you deposit every day in our Echoppes (at least when they are open).
We would almost forget that we also opened our fifth store (1 week before the quarantine, clever!!) and that we revolutionized forever the slipper with our friends of Bonsoirs!
The really cool thing is that this is just the beginning.
Because [re]colte is present today on only 60% of our sneakers. And that we will soon be able to use it on all our collections!
Because we are going to launch our 60% recycled sneaker, made in Portugal and at less than 100€.
And for all the cards that we still have in our game and that we don't tell you about yet ;)
Keep Smiling and enjoy 2021 ;) Because we will!